Imagined boldly. Made properly.

Haldun Ozkurt, a creative machine in human form.

I trained as an industrial designer, then spent years designing award-winning cinemas and restaurants. Today I’m a creative director and creative technologist, taking projects from concept to final frame with design, photography, film and AI. Agencies and well-known UK brands have worked with me this way since 2021.

I’ve always been drawn to neuroscience and human nature: how we see, what we feel, and why one image stays with us while a thousand others slip past. That’s where the name Controlled Hallucination comes from. I question everything and experiment constantly. The strangest results end up in the Lab.

Hand me the whole project, or plug me into your team. Most of my clients stay for years. Some of them are below.

Watch the showreel

“Haldun has been an invaluable creative partner; our teams have collaborated with him on multiple levels.”

Alan Morgan, Chief Executive Officer, The Big Table Group

**CinemaPink Akmerkez**ICTA New Build Screen of the Year

The folded gold walls of the CinemaPink Akmerkez foyer — **CinemaPink Akmerkez**ICTA New Build Screen of the Year

Selected clients

Tell me about your next project.

Lab

Things I’m building before anyone asks for them.

GBOT
In development
A cinematic world built around one robot. GBOT began as a pencil sketch, became a character sheet and a 3D model, then stepped off the screen as printed, hand-painted figures with costumes to match.
The same character lives in AI films, a playable browser game and a camera filter that puts its head on yours. I concepted it and presented it to clients as a new way of storytelling: a brand character that moves between the digital and the physical.

Privacy notice

Last updated: 10 November 2026

Who we are

Controlled Hallucination is a trading style of Anburis Design Consultancy Ltd, registered in England and Wales, company number 10448971, registered office C/O Unit 4, Kinetica, 13 Ramsgate Street, London, England, E8 2FD. You can reach us at .

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Brief me once. I’ll handle the rest.

What I can do for you